SO Capital was formed in 2012 with the aim of investing in local NZ businesses that require growth capital. At SO Capital we take a step back and start by analysing industries first. Once an industry has been targeted we then narrow down and identify businesses which have a growth potential.
We reach out to our investors to seek interest and capital in specific businesses. Unlike conventional investment firms, SO Capital allows it’s investors to select which industry/business they want to invest in. This provides for ultimate transparency of your investments.
So Capital's Mantra for exponential growth:
Grow The Pie
To date acquisitions have included businesses in Aviation, Hospitality and IT industries. This has provided SO Capital with diversification, but also businesses that complement each other. SO Capital focuses on running an efficient and lean business model with a customer-centric focus.
We invite businesses looking for growth and investors looking for returns to come join us on our unique journey as we continue to expand our horizons across all our business interests.