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SO CAPITAL
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Our Story

So Capital was founded in 2012 with the aim of investing in small-medium and start-up NZ businesses.

​So Capital was formed by a group of highly motivated and ambitious individuals with the aim of challenging the status quo. We don’t invest in businesses, but in industries. We explore industries which will give us a competitive leap forward into the future.

Each individual that forms the part of So Capital brings a unique talent to the table. Be it marketing, social media, analytical skills, strategy, finance or HR. Every individual shines which enables So Capital to reach for the stars.

​Come talk to us and let us take you on an exhilarating journey into what lies ahead

SO Capital

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